About Us
Indiya Routes and Flaavours is a dream, a vision, a path to introduce the culture, flavours and the unity in diversity of this land called Bharat.
Each state has it's immense richness in culture, clothing, language, cuisine, holy shrines and way of life. As we move across this beautiful land we experience it's vastness and closeness.
We at Indiya Routes and Flaavours are passionate about sharing the rich cultural heritage of India through its diverse range of products. Our journey began with a vision to celebrate the unity in diversity of India and support local communities.
We invite you to explore the traditions, history, and cultural significance of our land with us.
Let us take you on a flavourfully exciting adventure that will leave you craving for more.
Our Identity
Our brand deeply resonates with the belief of ‘The Tree of Life’. Also known as Kalpa Vruksha, it is one of the most revered & worshipped trees in our Indian culture. The tree finds it's mention in Vedic times and is believed to have emerged from the primal waters during Samudra Manthan.
This wish granting tree, like Bharat, has immense strength; and together they imbibe and teach the value of co-existence, abundance and diversity.
Just like ‘The Tree of Life’, our brand has strong roots and multitude of branches. These branches are spread throughout to showcase the vastness of our motherland with all it's uniqueness. The trunk and the roots resonates of it's strength, vigour, tradition and it's standing in the world.
'To Enlighten, Inspire and Promote the immersive experience called Bharat across the Globe'
Who Are We?
This is the dream child of a mother-daughter duo, one, an Entrepreneur with more than 25 years of experience and the other fresh out of corporate life with dreams as big as clouds.
Jeeja Shailesh, a Journalist by profession, has been an entrepreneur to multiple successful businesses. She has also been into counselling and pre-natal counselling for more than 2 decades and has been guiding people as a coach & healer. She loves to work for social causes and has been doing her bit for the society for last many years.
Shreyaa Shailesh, a Luxury Brand Manager with a PG degree in Luxury Brand Management, Strategic Management and Planning from a prestigious university in London. She has a corporate work experience of 6 years with top brands in the field of Luxury and Fashion.